norman lebrecht

September 05, 2023

The Swedish start-up BIS was sold today to Apple Classical by its owner Robert von Bahr.

‘Having just turned 80,’ he says, ‘I am excited to announce the rather momentous news that we have made the decision to become part of the Apple family….

‘Apple and Bis also share a fundamental belief in the inportance of preserving audio…

‘Bis will become part of Apple Classical and Platoon… I am even more proud that the entire ppersonnel of Bis, including me, have been retained.’

Following on from Universal’s takeover of Hyperion and its partnership deal with ECM, there’s not much oxygen left out there for genuine, free-thinking independent labels.

No confirmation yet from the Apple orchard.

Pictured: Robert von Bahr with the late Finnish composer Rautavaara.

By mrtrv